
Pioneering consumer technology brand
8M units +
03
Jawbone
2011

Noise Assassin. Style Commander
ERA: Military-grade noise cancellation wrapped in minimalist design—Bluetooth went couture.
13% of the global Bluetooth headset market, generating $260M in 2008.
Made headsets desirable, not just functional—ushered wearables into fashion.
Company:
Jawbone
Date:
2011
Role:
Co-Founder



